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A 10-Year Journey told through Mixed Media

Swasthya Swaraj’s decade's journey of bringing healthcare to remote tribal communities in Odisha.
  • Films & Photography, Organisational Videos

What happens when a nonprofit decides to rewrite the healthcare story for an entire community?

This is the story of Swasthya Swaraj, a small but mighty organisation in Kalahandi, Odisha. The organisation has been bringing life-saving services to remote tribal communities for over a decade.

We recently partnered with Swasthya Swaraj to tell their story. The result? A mixed media story capturing a 10-year journey through photos, videos, motion graphics, and real voices. A story that reflects resilience, trust, and real change.

A Story of Resilience

Swasthya Swaraj was founded by Dr. Aquinas Edassary, who visited the region and thought, “Every doctor wants to go to urban areas. What about the people who need healthcare the most?”

That question sparked a mission to bring healthcare to where it was needed most, tribal communities in rural India.

“Every doctor wants to go to urban areas. What about the people who need healthcare the most?”

In the last 10 years, they’ve brought healthcare where others have feared to go. They’ve set up health camps, tackled diseases like malaria and tuberculosis, and built trust in communities. These are places isolated by geography, disconnected from mainstream healthcare, and often left behind. Swasthya Swaraj changed that.

A Mixed-Media Story

We didn’t just want to showcase Swasthya Swaraj’s work, we wanted to capture the essence of their impact. This was more than a project. It was a chance to bring their mission to life through mixed media storytelling.

We sifted through years of photos, videos, reports, and testimonials. The challenge: distill over 10 years of hard work into one visual story. We wanted to highlight key moments that illustrated their achievements and the human side of their work.

We chose to let the visuals tell the story. Using bold typography to emphasise milestones and key facts. We used parts of folk music, authentic voices from the community, and even audio clips from their media archives to connect the story back to the people who lived it.

Bringing Stories to Life

This wasn’t just a video. It was a human story.

We used tribal motifs, a traditional form of expression, to give the video a visual identity tied to the community. It wasn’t an aesthetic choice; it was about making the story feel authentic. We wanted the community to be part of the story, not just in it.

Storytelling is not just about sharing what you’ve done. It’s about connecting with people. At Simit Bhagat Studios, we believe in the power of mixed media storytelling for social impact. We know that through imagery, sound, and human stories, we can support organisations to showcase their work impactfully.

Storytelling is not just about sharing what you’ve done. It’s about connecting with people.

The story of Swasthya Swaraj proves that great storytelling can do more than raise awareness. It can change lives, inspire action and move people to care.

If you’re a nonprofit, social enterprise, or mission-driven organisation, it’s time to bring your story to life.

Contact Us

Client: Swasthya Swaraj
Creative Director: Simit Bhagat
Script and Visualisation: Divya Shree
Animation and Editing: Manish Mandavkar
Creative Consultant: Joel Machado
Voiceover: Simona Terron

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Rahul More

Video Editor

Rahul works on video editing and motion graphics across various formats. He previously worked in post-production at Sallys, with experience across commercials, web series, and digital content. He has over three years of experience in video editing and motion graphics. He enjoys reading, playing cricket, fish keeping and making short films. He holds a Bachelor’s degree in Mass Media (Journalism) and a Diploma in Filmmaking from Rachana Sansad Institute, Mumbai.

Abhinav S S

Illustrator

Abhinav works on in-house blog illustrations, storyboarding and various visual projects aligned with the studio’s creative direction. He is currently pursuing a Bachelor’s degree in Fashion Communication from National Institute of Fashion Technology (NIFT) Bhopal. He has played competitive cricket for the state of Kerala and has a strong interest in painting and graffiti.

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Swanand Deo

Web Development Specialist

Swanand Deo is a WordPress and Web Development Specialist working on various digital projects. With over a decade of experience in the design and development space, he has collaborated with over 50 national and international clients. He specialises in User Experience (UX) design, WordPress development, and creating engaging digital experiences. He holds a Bachelor of Fine Arts from the University of Pune.

Aashna Chandra

Graphic Designer

Aashna works on publications, UI/UX and branding projects at SBS. She has previously worked with organisations across the social impact and development space. Her work focuses on layout design, visual identity systems and user interfaces across print and digital formats. She studied at the United Institute of Design, Gandhinagar, specialising in branding, typography, editorial design and packaging.

Vivek Warang

Digital Illustrator

Vivek works on translating ideas into visual narratives. His work ranges from creating storyboards and illustrations to ideation for special visual storytelling projects. He previously worked as an illustrator at OckyPocky. He enjoys telling stories through images and bringing concepts to life through his drawings. He holds a Bachelor’s degree in Applied Arts from D.Y. Patil College, Pune, with a specialisation in Illustration.

Rajshree Goswami

Content Writer

Rajshree began her professional journey in Kolkata and has over four years of experience as a creative writer and proofreader for academic papers. At SBS, she works across all content, including blogs, transcripts, quality checks and writing for annual reports. She is an avid reader and enjoys cinema, fiction and creative writing. She holds a Bachelor’s degree in English Honours from West Bengal State University.

Bhavesh Dhote

Founder’s Office

Bhavesh is part of the Founder’s Office, working across in-house operations, social media strategy, strategic initiatives, market research and film production. He holds a Bachelor’s degree in Electronics and Telecommunications Engineering with a Diploma in AI and Machine Learning from D.J. Sanghvi College of Engineering, Mumbai. He is also a professional badminton player, marathon runner, trekker and plays euphonium and trumpet.

Manish Mandavkar

Motion Editor

Manish Mandavkar has studied animation at Arena Animation in Mumbai. He has previously worked on animated videos and motion graphics for brands, including Unilever and Zee Movies. An avid gamer, he is also passionate about sketching and photography. He holds a degree in Commerce from the University of Mumbai.

Joel Machado

Film Editor

Mumbai-based creative consultant and film editor Joel Machado has worked on documentaries as well as films in the mainstream Bollywood sector. He was also the Chief Assistant Director on the Jackie Shroff short, “The Playboy, Mr. Sawhney.” In addition to earning a B.Com from Mumbai University, he attended the city’s Digital Academy to hone his script writing skills.

Rohit Sreekumar

Founder’s Office

Rohit is responsible for developing strategic alliances and collaborative initiatives in the social sector. He also works on project management and helps internal teams stay on track. He has previously worked at early-stage startups across product and growth roles. In his free time, he enjoys binge-watching series, gaming and reading. He holds a Master’s degree in Computer Applications from Amrita Vishwa Vidyapeetham, Karnataka.

Aliefya Vahanvaty

Sr. Creative Partner

Senior Creative Partner, Aliefya Vahanvaty has worked in a wide range of editorial roles over the course of her career, gaining experience as a correspondent, copy editor, writer, photographer, and assistant editor at publications like the Times of India, Forbes India, Open Magazine, Impact Magazine, and others. In addition to her MA in Sociology from Mumbai University, she also has an MA in Photojournalism from the University of Westminster in the United Kingdom.

Simit Bhagat

Founder

Founder, Simit Bhagat has worked in the fields of filmmaking, project management, and journalism for over 15 years. He has served in a variety of positions for organisations like the Times of India, the Maharashtra Forest Department, the Tata Trusts, and the Thomson Reuters Foundation. From the University of Sussex in the United Kingdom, he earned a Master of Arts in Science, Society, and Development.