A Creative Collaboration to Tackle Pollution Crisis

An illustrated story about air pollution in Sri Lanka, highlighting its impact and the collaborative efforts between France and Sri Lanka to create cleaner air solutions.
illustrated story about air pollution

At Simit Bhagat Studios, we partnered with the French Development Agency (AFD) and AirParif France to develop a 13-page illustrated story about air pollution in Sri Lanka. With growing urban populations and industrial expansion, air pollution caused by vehicle emissions, waste burning, and industrial practices has become a serious health concern. Our mission? To bring this invisible problem to life and offer a vision for a cleaner future.

Visualising the Impact: An Illustrated Story About Air Pollution

Air is invisible, but its impact can be felt, especially when it’s polluted. In this illustrated story about air pollution, we showed how smog and haze filled the streets of Colombo, affecting the lives of the city’s residents. We used visual cues like characters coughing and covering their faces to represent the struggle against this unseen threat.

As the narrative progressed, the polluted air gave way to cleaner skies. The once-grey city became vibrant, and people began to breathe easily again. The cover itself used a gradient from dark blue to white, symbolising the transformation from polluted skies to fresh, clean air.

Collaboration Through Visual Storytelling: France and Sri Lanka Unite

This illustrated story about air pollution wasn’t just about the environmental issue; rather, it also celebrated collaboration. We incorporated subtle nods to both France and Sri Lanka throughout the illustrations.

For instance, characters sported colours from both national flags. Additionally, one key illustration showed the logos of the Sri Lankan Central Environmental Authority, NBRO, and AirParif France fitting together like puzzle pieces. This symbolised the teamwork required to address this crisis.

Crafting the Message: A Collaborative Approach to Storytelling

Throughout the project, we worked closely with AFD to refine the message. With the creative freedom we received, we explored new visual ideas. AFD’s feedback ensured the illustrations aligned with their vision. Ultimately, we created a powerful illustrated story about air pollution that made an invisible problem visible.

At Simit Bhagat Studios, we specialise in creating illustrated stories about air pollution, sustainability, and other social impact issues. If you need to tell a story, we’ll help you craft a visual narrative that resonates and drives change.


Rahul More

Video Editor

Rahul works on video editing and motion graphics across various formats. He previously worked in post-production at Sallys, with experience across commercials, web series, and digital content. He has over three years of experience in video editing and motion graphics. He enjoys reading, playing cricket, fish keeping and making short films. He holds a Bachelor’s degree in Mass Media (Journalism) and a Diploma in Filmmaking from Rachana Sansad Institute, Mumbai.

Abhinav S S

Illustrator

Abhinav works on in-house blog illustrations, storyboarding and various visual projects aligned with the studio’s creative direction. He is currently pursuing a Bachelor’s degree in Fashion Communication from National Institute of Fashion Technology (NIFT) Bhopal. He has played competitive cricket for the state of Kerala and has a strong interest in painting and graffiti.

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Swanand Deo

Web Development Specialist

Swanand Deo is a WordPress and Web Development Specialist working on various digital projects. With over a decade of experience in the design and development space, he has collaborated with over 50 national and international clients. He specialises in User Experience (UX) design, WordPress development, and creating engaging digital experiences. He holds a Bachelor of Fine Arts from the University of Pune.

Aashna Chandra

Graphic Designer

Aashna works on publications, UI/UX and branding projects at SBS. She has previously worked with organisations across the social impact and development space. Her work focuses on layout design, visual identity systems and user interfaces across print and digital formats. She studied at the United Institute of Design, Gandhinagar, specialising in branding, typography, editorial design and packaging.

Vivek Warang

Digital Illustrator

Vivek works on translating ideas into visual narratives. His work ranges from creating storyboards and illustrations to ideation for special visual storytelling projects. He previously worked as an illustrator at OckyPocky. He enjoys telling stories through images and bringing concepts to life through his drawings. He holds a Bachelor’s degree in Applied Arts from D.Y. Patil College, Pune, with a specialisation in Illustration.

Rajshree Goswami

Content Writer

Rajshree began her professional journey in Kolkata and has over four years of experience as a creative writer and proofreader for academic papers. At SBS, she works across all content, including blogs, transcripts, quality checks and writing for annual reports. She is an avid reader and enjoys cinema, fiction and creative writing. She holds a Bachelor’s degree in English Honours from West Bengal State University.

Bhavesh Dhote

Founder’s Office

Bhavesh is part of the Founder’s Office, working across in-house operations, social media strategy, strategic initiatives, market research and film production. He holds a Bachelor’s degree in Electronics and Telecommunications Engineering with a Diploma in AI and Machine Learning from D.J. Sanghvi College of Engineering, Mumbai. He is also a professional badminton player, marathon runner, trekker and plays euphonium and trumpet.

Manish Mandavkar

Motion Editor

Manish Mandavkar has studied animation at Arena Animation in Mumbai. He has previously worked on animated videos and motion graphics for brands, including Unilever and Zee Movies. An avid gamer, he is also passionate about sketching and photography. He holds a degree in Commerce from the University of Mumbai.

Joel Machado

Film Editor

Mumbai-based creative consultant and film editor Joel Machado has worked on documentaries as well as films in the mainstream Bollywood sector. He was also the Chief Assistant Director on the Jackie Shroff short, “The Playboy, Mr. Sawhney.” In addition to earning a B.Com from Mumbai University, he attended the city’s Digital Academy to hone his script writing skills.

Rohit Sreekumar

Founder’s Office

Rohit is responsible for developing strategic alliances and collaborative initiatives in the social sector. He also works on project management and helps internal teams stay on track. He has previously worked at early-stage startups across product and growth roles. In his free time, he enjoys binge-watching series, gaming and reading. He holds a Master’s degree in Computer Applications from Amrita Vishwa Vidyapeetham, Karnataka.

Aliefya Vahanvaty

Sr. Creative Partner

Senior Creative Partner, Aliefya Vahanvaty has worked in a wide range of editorial roles over the course of her career, gaining experience as a correspondent, copy editor, writer, photographer, and assistant editor at publications like the Times of India, Forbes India, Open Magazine, Impact Magazine, and others. In addition to her MA in Sociology from Mumbai University, she also has an MA in Photojournalism from the University of Westminster in the United Kingdom.

Simit Bhagat

Founder

Founder, Simit Bhagat has worked in the fields of filmmaking, project management, and journalism for over 15 years. He has served in a variety of positions for organisations like the Times of India, the Maharashtra Forest Department, the Tata Trusts, and the Thomson Reuters Foundation. From the University of Sussex in the United Kingdom, he earned a Master of Arts in Science, Society, and Development.