The Lantana Menace: India’s Invasive Crisis

What if a pretty plant became a silent destroyer? This illustrated story exposes the invasive shrub reshaping India’s forests.

It looks harmless. Pretty, even. Bright clusters of flowers dot the green. The landscape seems calm. But the calm is deceptive.

In the heart of India’s forests, a silent takeover is underway.

Once admired for its colour and charm, Lantana camara was brought to India by the British in the 1800s as an ornamental plant. Today, it is among the top ten worst invasive species globally. With its dense foliage, thorny stems, and toxic berries, Lantana has now invaded nearly 44% of Indian forests, smothering native vegetation, disrupting food chains, and even altering entire ecosystems.

Lantana camara is among the top ten worst invasive species globally.

Its reach is staggering. Over 40% of India’s tiger habitat is already affected. Pasture lands are shrinking. Rural livelihoods are suffering. Yet outside of scientific circles, few people even know the name.

That’s why we created The Lantana Menace, an illustrated story designed to make this creeping crisis visible.

Showing the Unseen: Why We Chose Illustration

This story could have been told through numbers and reports. But we wanted something more instinctive, so an illustrative story seemed like the best option. Something that makes people feel the weight of the issue before even reading a line.

“We wanted to show how this issue affects not just wildlife but the everyday lives of people who depend on these landscapes,” says Shradhesh Kumar, one of the illustrators at Simit Bhagat Studios.

We wanted to show how this issue affects not just wildlife but the everyday lives of people who depend on these landscapes

The illustrations carry the story. And each visual is crafted to reveal a different layer of the problem.

The unchecked spread of Lantana is not just a botanical concern; it’s a full-blown ecological crisis. It threatens food chains, water access, farming, and endangered wildlife. It’s changing the very character of India’s forests. Yet it remains largely invisible in the public conversation.

Stories That Start Conversations

This illustrated story is a call to notice what’s often missed. To look again at the landscapes we think we know. And to ask what happens if we don’t act now?

If stories can lead to change, then The Lantana Menace is one we hope more people will share.

If you’re working on environmental conservation, storytelling, or ecosystem restoration, we’d love to hear from you. And if you care about India’s forests, animals, and communities, this is a conversation worth having.


Rahul More

Video Editor

Rahul works on video editing and motion graphics across various formats. He previously worked in post-production at Sallys, with experience across commercials, web series, and digital content. He has over three years of experience in video editing and motion graphics. He enjoys reading, playing cricket, fish keeping and making short films. He holds a Bachelor’s degree in Mass Media (Journalism) and a Diploma in Filmmaking from Rachana Sansad Institute, Mumbai.

Abhinav S S

Illustrator

Abhinav works on in-house blog illustrations, storyboarding and various visual projects aligned with the studio’s creative direction. He is currently pursuing a Bachelor’s degree in Fashion Communication from National Institute of Fashion Technology (NIFT) Bhopal. He has played competitive cricket for the state of Kerala and has a strong interest in painting and graffiti.

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Swanand Deo

Web Development Specialist

Swanand Deo is a WordPress and Web Development Specialist working on various digital projects. With over a decade of experience in the design and development space, he has collaborated with over 50 national and international clients. He specialises in User Experience (UX) design, WordPress development, and creating engaging digital experiences. He holds a Bachelor of Fine Arts from the University of Pune.

Aashna Chandra

Graphic Designer

Aashna works on publications, UI/UX and branding projects at SBS. She has previously worked with organisations across the social impact and development space. Her work focuses on layout design, visual identity systems and user interfaces across print and digital formats. She studied at the United Institute of Design, Gandhinagar, specialising in branding, typography, editorial design and packaging.

Vivek Warang

Digital Illustrator

Vivek works on translating ideas into visual narratives. His work ranges from creating storyboards and illustrations to ideation for special visual storytelling projects. He previously worked as an illustrator at OckyPocky. He enjoys telling stories through images and bringing concepts to life through his drawings. He holds a Bachelor’s degree in Applied Arts from D.Y. Patil College, Pune, with a specialisation in Illustration.

Rajshree Goswami

Content Writer

Rajshree began her professional journey in Kolkata and has over four years of experience as a creative writer and proofreader for academic papers. At SBS, she works across all content, including blogs, transcripts, quality checks and writing for annual reports. She is an avid reader and enjoys cinema, fiction and creative writing. She holds a Bachelor’s degree in English Honours from West Bengal State University.

Bhavesh Dhote

Founder’s Office

Bhavesh is part of the Founder’s Office, working across in-house operations, social media strategy, strategic initiatives, market research and film production. He holds a Bachelor’s degree in Electronics and Telecommunications Engineering with a Diploma in AI and Machine Learning from D.J. Sanghvi College of Engineering, Mumbai. He is also a professional badminton player, marathon runner, trekker and plays euphonium and trumpet.

Manish Mandavkar

Motion Editor

Manish Mandavkar has studied animation at Arena Animation in Mumbai. He has previously worked on animated videos and motion graphics for brands, including Unilever and Zee Movies. An avid gamer, he is also passionate about sketching and photography. He holds a degree in Commerce from the University of Mumbai.

Joel Machado

Film Editor

Mumbai-based creative consultant and film editor Joel Machado has worked on documentaries as well as films in the mainstream Bollywood sector. He was also the Chief Assistant Director on the Jackie Shroff short, “The Playboy, Mr. Sawhney.” In addition to earning a B.Com from Mumbai University, he attended the city’s Digital Academy to hone his script writing skills.

Rohit Sreekumar

Founder’s Office

Rohit is responsible for developing strategic alliances and collaborative initiatives in the social sector. He also works on project management and helps internal teams stay on track. He has previously worked at early-stage startups across product and growth roles. In his free time, he enjoys binge-watching series, gaming and reading. He holds a Master’s degree in Computer Applications from Amrita Vishwa Vidyapeetham, Karnataka.

Aliefya Vahanvaty

Sr. Creative Partner

Senior Creative Partner, Aliefya Vahanvaty has worked in a wide range of editorial roles over the course of her career, gaining experience as a correspondent, copy editor, writer, photographer, and assistant editor at publications like the Times of India, Forbes India, Open Magazine, Impact Magazine, and others. In addition to her MA in Sociology from Mumbai University, she also has an MA in Photojournalism from the University of Westminster in the United Kingdom.

Simit Bhagat

Founder

Founder, Simit Bhagat has worked in the fields of filmmaking, project management, and journalism for over 15 years. He has served in a variety of positions for organisations like the Times of India, the Maharashtra Forest Department, the Tata Trusts, and the Thomson Reuters Foundation. From the University of Sussex in the United Kingdom, he earned a Master of Arts in Science, Society, and Development.